The nature of being an entrepreneur is such that you are probably good at thinking on your feet. You are creative, inspiring and self-motivated. To succeed, you need to have confidence, perseverance and a great deal of patience. All these things aside, life will always have a surprise for you.
It is impossible to be prepared for every eventuality of every possible situation not least because it would take a supercomputer to calculate all of those variables. Besides, this is the real world after all, and it can be strange sometimes. Dealing with people is always unpredictable too.
The idea of setting your course and starting a new business can be daunting. You have to worry about the economy, about the strength of your idea, and about securing funding for it. Supposing you are successful, you then have to worry about maintaining that success. It will never be without its setbacks, but some are more predictable than others. Here is a list of three things to be aware of before you take the plunge:
Learn the dynamics of business
Murphy’s Law states that if something can go wrong, it will. This also goes for things breaking. Whether it is some important equipment, or your computer on the morning of a pitch meeting, or worst of all, your car, you will need to fix them right away. To be prepared just remember not to get too stressed out.
Things break. That is what happens. Hire someone to fix it and move on. If you want to save some money and you know a little something about whatever has broken, you might think about sourcing parts yourself from companies like digsemi. That way, you won’t be at the mercy of sometimes merciless contractors.
Second, forget any notion you had about the reasonable nature of customers. All you need to do to be disabused of your illusions and find someone who worked as a Christmas temp when they were young. They will tell you that customers can be rude, demanding, petty, insulting and even threatening.
However good your customer service skills might be, the reality is that your patience will be tested to the limit. It will not be long into the first weeks of your new business when you will want to slam the phone down on a customer. Don’t. Take a deep breath and keep going. Next time you will be more prepared.
Third, it is crucial that you learn to delegate. When you start a new business its initial energy will be the ambition with which you infuse it. As it grows it will at some point become something that you cannot run alone. You have to trust others to take care of the thing that you raised and have loved. It is a difficult lesson to learn, but once you master it, you will find that it was to your own benefit and the benefit of your business.
Your first year will probably be difficult, but like everything else, the more you do something, the easier it will get. The world of business is no different.