When you work in the construction industry, your reputation is of critical importance. You can build up an excellent reputation over the years, but a few botched jobs will soon see you languishing. But what is it that impacts your reputation, and how can you ensure you always keep customers inside? Let’s take a closer look at some of the most important points.
Nothing irritates a customer more than a project that goes on and on with no good reason. It’s why your clients are often tempted to pay a premium to guarantee the quickest finish possible. The impact your company has on the family home is significant, and it is vital that you think of your customer’s needs at all times. Not only will delays and lateness anger your clients, but it will also cost them money. For example, they might be waiting for you to finish so they can move in and stop paying rent or expensive hotel bills.
Not only will delays and lateness anger your clients, but it will also cost them money. For example, they might be waiting for you to finish so they can move in and stop paying rent or expensive hotel bills.
Poor workmanship always gets found out at some point. Mistakes happen, of course, but as a reputable builder, you should always be prepared to rectify those mistakes. Customers will judge you on your response, rather than the mistake itself. But if you fail to deliver the goods a second time, they will be far less forgiving.
According to My Build Estimate, accurate estimates can save you time and money. They also help you give your customers a far better service, which is great for your reputation. The more your projects go over budget without good reason, the more that reputation will be damaged. Ensure your estimates are as accurate as possible, and you will reap the benefits.
Sadly, the construction industry is rife with con artists and cowboys. A lot of people have been burned by these dodgy companies, and it can take a lot to rebuild their trust. However, it also gives you a great opportunity. Conduct yourself in the right manner, and you will find those once-burned customers sing your praises with a lot of enthusiasm. And the result is a lot of word of mouth recommendations, more customers, and a lot more profit.
Health and safety
Too many construction businesses fail to look at health and safety with the seriousness they deserve. Failure to embrace safety practices is, in effect, a ticking time bomb. It’s not just the safety of your employees you need to consider, either. Anyone that is around the construction site is your responsibility. A single accident can damage your long-held reputation in an instant.
Poor quality work
Of course, the ultimate test of a construction company’s reputation is the quality of its work. Not only will good work impress your customers, but it will also save you money. You want to finish a job and move onto the next project uninterrupted. If you are going back and fixing mistakes all the time, it is a complete waste of money and a great slur on your reputation.